GET STARTED CPA Marketing For Newbies
· What is CPA Marketing:
CPA also referred to as Cost per Action or cost per acquisition is a form of affiliate program where the publisher promotes offers that require a specific action to earn a commission. In CPA offers, you don’t actually sell the products but rather send lead.
An action in CPA can include anything from purchasing a trial offer, signing up to a dating site, downloading a game or tool-bar, signing up for an online game, a discounted price to subscribe to a website or even completing surveys.
There are various actors involved in CPA Marketing:
1.Merchant:
This is the owner of the business or products, who pays for leads to be driven to his business. CPA marking enables merchants to have their businesses promoted by someone else and pay per the result driven to their business by the marketer.
2.Affiliate:
The Affiliate is also referred to as the publisher. His major role is to drive traffic to a specific offer or to drive traffic to the merchant’s business. The can either work directly with the merchant or with the CPA Network. Their major role is to push the merchant’s offers to the end users.
3.CPA Network:
This is the middleman between the merchants and the publishers who serve programs and offers from the merchants to the affiliates. This is the owner of the of the CPA program. Merchants work with the advertiser to get their businesses and products promoted by the affiliate. The advertiser sub-contacts the affiliate or publisher to promote the products on his behalf. Their roles include offering support to the affiliate and handling transactions. There currently exist numerous CPA networks, to know the best CPA network to choose, you need to carry some individual research to establish what best suits you.
4.The end-user :
This is the everyday user who browses the internet. He/she is not aware that they are creating value to a CPA program when they perform a certain action online. Their actions results in earnings for the network, publisher and the merchant.
TOP CPA NETWORKS:
-Adworkmedia.com
-Maxbounty.com
-Cpalead.com
-Adscendmedia.com
-Cpagrip.com
-offertoro.com
-kiwiwall.com
-peerfly.com
How to apply to CPA networks:
1.Set up a personalized email address like contact@yourname.com
2.use this message to apply to cpa network:
Promotional methods: I use social media to promote gaming offers. I use PPV traffic to promote bizops offers and also I use Advertising networks like Exoclick to promote Dating offers
I have been affilliate marketing for 1 year my main focus has been on Clickbank but now I want to focus on CPA marketing.
3.
Conditions to get started:
1.Money:
I recommend a minmum capital of 1000$
200$ will be used in test campaigns
The rest 800$ will be invested in successful campaigns
CPA TACTIC:
1.How to choose a CPA Offer:
CPA OFFERS TYPES:
PIN SUBMIT OFFERS
SWEEPSTAKES
GAMES
-ask your affiliate manager
Once you have been approved by a network, you will be likely to be assigned a manager. Make the affiliate manager your friend because he/she has a wealth of information that will get you off the ground pretty quick.
-weekly digest
-spy on oncpa marketer:
*spy tools:
-never stick to 1 offer
-never predict
2.How to try CPA offer:
-always create 3 to 10 different banners
-Always create 3 to 5 different landing page:
*create free landing page:
*free scripts to to create your own landing page:
For free offers:
All My landing page scripts is here:
-Launch Traffic: Starting Your First Campaign
* Traffic sources:
+mobile ad network : smatoo,Tapsense,adwords,startapp,ezmob,facebookads,cpalead advertising
+TRAFFIC SOUCES TYPES :
*POPUP ADS DATA :
-ADCASH
-PROPELLERADS
-POPCASH
-ZEROPARK
*DESKTOP DISPLAY DATA:
-GOOGLE
-APPNEXUS
-RUBICON
-SITE SCOUT
-ADFORM
-more and more ……….
*Native Ads data:
-Revcontent
-mgid
-content
-yahoo Gemini
-taboola
-adblade
-outbrain
*Android in-app ads data:
-startapp
-In Mobi
-millenial Media
-Airpush
-headbolt
*Mobile display web ads data :
-avazu
-smatoo
-mobfox
-buzzcity
-Appnexus
…….
-Start Optimisation:Track Your First Campaign
Tracking your CPA campaigns
In CPA marketing, tracking your campaign is extremely important. This is the only way to determine whether your campaign is working or not, whether to change your marketing strategy or whether to abandon the campaign completely. The best way to achieve this is to use specially designed tracking software.
Tracking tools:
-adsbridge
-clickmagic
-voluum
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